Communicating Purpose Podcast - Ben Tolhurst
Communicating Purpose is a podcast hosted by John Higginson, Founder and CEO of Higginson Strategy - a BCorp certified PR and Communications Agency which helps purposeful organisations and individuals who regenerate our people and planet create powerful communications and campaigns.
This week’s episode featured our Director, Ben Tolhurst, and his journey from his corporate career in companies including the commercial real estate firm JLL and director level roles at Capita, Serco and BT, to leading our business network and engaging the business sector to raise awareness, and take action on, the climate, ecological and social emergency.
"We need to create our vision for the future world we want to inhabit, not just describe the future we want to avoid."
- Ben Tolhurst, Director of Business Declares
Highlights of the discussion included:
🎙️ The ‘climate epiphany’ that led Ben to leaving his corporate job to setting-up Business Declares
🎙️ How businesses can convincingly pose as activists
🎙️ How Ben mobilised 300+ business executives to join Extinction Rebellion’s ‘The Big One’ climate demonstrations this year.
Listen on:
Spotify - https://loom.ly/m0neZHQ
Apple Podcasts - https://loom.ly/mYbp31M
Captivate FM - https://loom.ly/Y3fea3A